There is no
better time to give love than today and no reason is too little to show someone
how you feel.
In its latest campaign, Red Ribbon showed that expressing love does not always have to be a grand gesture. It could be as simple as giving a cake during a birthday, a simple pick-me-up pastry for a friend who needs cheering up, welcoming someone back home with a sweet treat, or making everyday family moments more special by sharing a cake. Set to the iconic tune “What the world needs now is love sweet love,” Red Ribbon’s video shows that all expressions of love make a world of difference especially now when love is needed the most.