Gatorade No Sugar Sweat Fest Sets New World Record

Manila sets a new Guinness World Record Guinness for the largest aerobic weight training class

In an unprecedented gathering of health and fitness aficionados, Gatorade reinforces its stance as the leading hydration drink that caters to the health-conscious consumers through Gatorade No Sugar when it broke the Guinness World Record for the largest aerobic weight training class.

The record-breaking event, aptly dubbed Gatorade No Sugar Sweat Fest, gathered over a thousand participants at the SM MOA grounds in Pasay City. The record to beat was 978 and after the official count, 1,308 participants set a new World Record.

Leading the pack was no less than multi-awarded actress and the face of Gatorade No Sugar, Kathryn Bernardo. A fitness enthusiast herself, Kathryn confessed that she could not have asked for a better collaboration than with Gatorade No Sugar.

#NothingBeatsGirls is the morale booster future queens need to see today

Gatorade’s new animated video by DDB MNL honors young women’s struggles, grit to find greatness

It’s been an eventful month of March. Aside from the worldwide pandemic and lockdowns, it’s also observed as International Women’s Month – which Gatorade and its creative agency DDB MNL capped off with an inspiring animated video that cheered on young women to keep going.

Gatorade’s #NothingBeatsGirls digital video derives inspiration from the country’s countless female athletes and harnesses the power of animation and poetic lyricism to illustrate the self-doubts, worries, struggles, as well as triumphs that women go through in their respective journeys to become the queens that they are.